Make profit with digital marketing using your free marketing plan.

All the pieces it takes to solve your marketing puzzle, all under the same roof.

Marketing plan


  • You have paid advertising set-up, but it is just not performing.
  • You start from scratch and wonder how advertising works in a fragmented, digitalized world.
  • Your campaigns are performing, but you wonder if there is still more room to scale up.


Unfortunately, many marketers dive into paid marketing without a solid marketing plan in place. "Failing to plan is planning to fail''.


With a proper marketing plan, you will:


  • Increase Sales.
  • Lower costs per conversion.
  • Reach profit margins.
  • Use the full potential of your business.


It is not unusual for us to double a client's revenue in the first year. 



We want to know all the pain points that you have. And solve them.


  • What is your business, and what are your competitors doing?
  • Which marketing channels hold the greatest potential for you?
  • What is the customer journey? Who is your target audience?
  • What are you currently doing, and with which result?
  • Is your Website optimized for conversion?
  • What is the best approach to achieve your business goals?


The Wolf+Bär Agency has over ten years of experience answering these questions for top clients. Making them money, and that is why they rank us five stars. 


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On top of that, we have our 'unfair advantage.' We also own the software used to track traffic and conversions. Over 50,000 sites trust us daily and give us a massive amount of knowledge and data points that we use to optimize your marketing campaigns.


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What’s in your free marketing plan? Everything it takes to hit your goals


Everything here is tailored to what you need when we look at your data, accounts, current execution, and what you have done historically.


  • Your expectation.
  • Current situation walkthrough.
  • Opportunity walkthrough.
  • Proposed marketing channels (service lines), including for each service line an action plan, roadmap, scope of work, and custom tactics (Social Media Channels, Google Ads, Bing, Amazon, eBay, LinkedIn)
  • Competitor Intelligence.
  • Road Map & Goal Timeline.
  • Reporting and communication plan.
  • Growth options and price points


More on our unfair advantage


Besides being a marketing agency, we also develop the software: Pixel Manager.


Pixel Manager is a turnkey solution used on over 50'000 Websites, that enables marketers and shop owners to track e-commerce customer data by implementing pixels. Out of the box, it lets you implement pixels from many different providers including Google Analytics, Google Ads Pixel, Meta Pixel, Microsoft, Pinterest, Reddit, Snapchat, Tiktok, and X (Twitter).


Giving us a massive amount of learnings and data points, that we use to optimize your ads. 


  • 50,000+ websites daily.
  • Various industries and countries.
  • Various website purposes. E-commerce and CMS.
  • We offer first-level support and have learned over the years all the marketing tricks and tactics.
  • It is unique and can't be matched by our competitors, putting us and you in a favorable business position.

Why you need to start with a marketing plan


Jumping straight into execution without a well-structured internet marketing plan is one of the biggest mistakes you could ever make in running your business. This is a risky move, echoing the wisdom that "Failing to plan is planning to fail." Without a comprehensive digital marketing plan, your efforts in paid marketing endeavors will struggle to take off, and the anticipated return on investment (ROI) may remain elusive.


A concrete digital Marketing plan allows you to:


  • Determine marketing gaps
  • Expand your reach
  • Improve audience targeting
  • Save time, money and resources
  • Increase traffic, leads and conversions
  • Generate better, faster revenue
  • Discover more opportunities to build brand awareness
  • Take appropriate actions
  • Measure campaign performance and brand success
  • Build a brand reputation
  • Scale business
  • Compete with industry giants
  • Accomplish business goals
  • Manage your financial resources


Eliminate the frustration and confusion in optimizing your web processes and overall performance. Partner with our marketing strategy company and take advantage of our custom digital strategy services.

An extension of your team


The marketing consultants at the Wolf+Bär Agency act as an extension of your team, putting your best interests first. Our team is here to fill any knowledge gaps and provide specialized marketing expertise. The Wolf+Bär Agency takes the time to sit down with you (in person or over video) and listen. By working with our clients as their partners, all the services we provide are aligned with the objectives and mission that you have for your business or brand. We measure our success by your success.


From the Client


''The employees of the Wolf+Bär Agency are passionate enablers who succeed in inspiring decision-makers and stakeholders with their competent, inspiring and at the same time level-headed manner. Thanks to their analytical skills, holistic way of thinking and consistent focus on performance, the Wolf+Bär agency drives companies forward. Benedict has different brands with different target groups and orientations. The Wolf+Bär agency has been working for us in the area of business development for over a year now. Despite the difficult environment, Benedict is very successful. We also owe this success to the great support of the Wolf+Bär agency.''


Cem Topçu, Head Of Marketing, Benedict



Frequently Asked Questions


Do you work with our Software, CRM, Webshop-platform?

  • Yes in the past 10 years we came across all of them and then some. Shopify, WooCommerce, Magento, Salesforce, SAP commerce cloud, Big Commerce, Shopcart, Opencart, Wix, Square onlinePresta shop. Wordpress, Joomla, Drupal, Squarespace, Ghost, Typo3. Oracle ER Cloud, SAP, Microsoft Dynamics 365.

What is a digital marketing plan?

    • A digital marketing plan is a strategic document that outlines the goals, objectives, and tactics for promoting a product or service online. It typically includes details about the target audience, channels, budget, and key performance indicators (KPIs).

    Why is a digital marketing plan important?

    • A digital marketing plan helps businesses establish a clear direction for their online marketing efforts, ensuring that resources are allocated effectively and goals are achieved. It provides a roadmap for leveraging digital channels to reach and engage with the target audience.

    What components should be included in a digital marketing plan?

    • A digital marketing plan should include sections on goals and objectives, target audience, competitive analysis, key performance indicators (KPIs), digital channels (such as social media, SEO, content marketing), budget allocation, and a timeline.

    How do you define target audience in a digital marketing plan?

    • The target audience is a specific group of people that the digital marketing efforts aim to reach and engage. This includes demographic information, interests, online behavior, and other characteristics that help tailor marketing messages to resonate with the audience.

    What are the key digital marketing channels?

    • Common digital marketing channels include social media (Facebook, Instagram, Twitter), search engine optimization (SEO), pay-per-click advertising (PPC), email marketing, content marketing, and influencer marketing.

    How do you set measurable goals in a digital marketing plan?

    • Goals in a digital marketing plan should be Specific, Measurable, Achievable, Relevant, and Time-bound (SMART). For example, instead of stating a vague goal like "increase website traffic," a SMART goal would be "increase ROI by 20% in the next three months."

    How do you determine a digital marketing budget?

    • The digital marketing budget should be determined based on factors like business goals, competition, target audience, and the selected marketing channels. It's essential to allocate resources effectively to achieve the desired results.

    What is the role of analytics in a digital marketing plan?

    • Analytics play a crucial role in assessing the performance of digital marketing efforts. Tools like Google Analytics help track website traffic, user behavior, and conversion rates. Analyzing these metrics enables marketers to make data-driven decisions and optimize their strategies.

    How often should a digital marketing plan be reviewed and updated?

    • A digital marketing plan should be reviewed regularly, at least quarterly or annually, to ensure it remains aligned with business goals and adapts to changes in the market or industry. Continuous monitoring allows for adjustments based on performance data and emerging trends.

    How can a digital marketing plan be adapted to changes in the industry or market trends?

    • Regularly monitoring industry trends, consumer behavior, and the competitive landscape allows marketers to adapt their digital marketing plan accordingly. Flexibility and the ability to incorporate new strategies or technologies are essential for staying ahead in the dynamic digital landscape.