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- Swiss Digital Marketing Agency for Google Ads, HubSpot and WooCommerce
Wolf+Bär is a Swiss digital marketing agency for strategy, paid ads, HubSpot, WooCommerce and custom technical solutions that grow your business.
- About Us
Wolf+Bär is a Swiss digital marketing agency in Zurich, founded in 2013. Meet the team, our certifications and how we turn ad spend into profitable sales.
- An Automated System for More Customers
How to build a steady stream of customers: Google Ads that pay for themselves, visibility in ChatGPT and a tracking setup that shows what actually works.
- Book a Free Strategy Call
Book a free 30 minute strategy call with Wolf+Bär. We audit your current setup, sketch a marketing plan and give you a price estimate, with no commitment.
- Consultant for In-House Teams
Wolf+Bär consults for in-house marketing teams: strategy, technical solutions and supervision of the ad accounts, with cover when your own people are away.
- Contact Wolf+Bär
Contact Wolf+Bär, a Swiss digital marketing agency in Zurich, for a free strategy call about Google Ads, HubSpot, WooCommerce and custom solutions.
- CRO Checklist for Lead Generation
The full conversion checklist for service websites, from the first three seconds to the enquiry form, with impact and effort on every point.
- CRO Checklist for Online Shops
The full conversion checklist for online shops, from the first three seconds to the product page, with impact and effort on every point.
- Custom Technical Solutions
Wolf+Bär builds custom technical solutions: automations, plugin development, feed monitoring and troubleshooting that keep your shop running and scaling.
- Free Tools W+B
Free tools from Wolf+Bär: calculators for your Google Ads profit and your next hire, plus two conversion checklists you can work through online.
- Google Ads Agency Switzerland
A Swiss Google Ads agency that fixes conversion tracking first, then runs Search, Shopping and Performance Max on the margin of each product.
- Google Ads Profit Calculator
Google reports a ROAS, not a profit. Put in your revenue, your margin and your ROAS, and see whether the ads half of your shop actually earns anything.
- Google Ads: Agency, Freelancer, Employee or DIY?
Four ways to run Google Ads and one honest way to choose between them. Weigh what matters to you and see which route fits your business.
- HubSpot Agency Switzerland
Wolf+Bär is a Swiss HubSpot agency for setup, integration and lead generation, with workflows that line marketing and sales up around one pipeline.
- Imprint
Legal notice for wolfundbaer.ch: company details, registered address and contact information for Wolf+Bär Agency GmbH in Zurich, Switzerland.
- Marketing Strategy
Wolf+Bär builds tailored marketing plans for Swiss companies: profitability analysis, new growth opportunities and clear, real time reporting on results.
- More Leads for Service Businesses
Wolf+Bär helps Swiss service businesses win more qualified leads: paid ads, micro conversion tracking and a CRM that follows every enquiry to its value.
- Our Expertise
Strategy, paid ads, SEO and GEO, HubSpot, WooCommerce, custom code and support for in-house teams: the seven areas Wolf+Bär works in.
- Privacy Policy
How Wolf+Bär handles personal data on wolfundbaer.ch: what we collect, which services process it, how long we keep it and the rights you have.
- Project Alpur AG
Wolf+Bär consolidated the Google Ads setup of Alpur AG, lifting conversion value by 34 percent year over year and improving ROAS by 20 to 30 percent.
- Project Armyshop
Wolf+Bär optimised Google Ads for Army-Shop.ch: a 276 percent revenue increase, a 200 percent higher ROAS, and a budget that now scales without a ceiling.
- Project Benedict
Wolf+Bär helped Benedict.ch grow revenue by 200 percent and Google Ads conversions by 400 percent with data driven lead generation and a HubSpot CRM.
- Project BHMS
Wolf+Bär lifted Google Ads conversions for BHMS.ch by 400 percent, turning a flawed campaign structure into scalable lead generation run in house.
- Project BoardDiscount
Wolf+Bär ran Amazon.de advertising for BoardDiscount, managing ACoS to reach and hold bestseller status in inflatable paddleboards for two years running.
- Project BVS
Wolf+Bär partnered with BVS Business School to raise its visibility: 300 percent more Google Ads conversions and more enrolments over four years.
- Project Flughafen Zürich
Wolf+Bär consolidated the Google Ads accounts of Flughafen Zürich and improved its data management, lifting online parking reservations by 400 percent.
- Project Nievergelt & Stoehr
Wolf+Bär grew conversions for Nievergelt and Stoehr by 200 percent with targeted Google Ads, taking a regional Swiss law firm international.
- Project NorthCoastKeyless.com
Wolf+Bär helped NorthCoastKeyless grow Google Ads revenue by 515 percent and ROAS by 200 percent with a profit first strategy and a custom plugin.
- Project Overview
Thirteen projects with the numbers behind each one: webshops, lead generation and marketplace work by Wolf+Bär, a Swiss digital marketing agency in Zurich.
- Project Pinkvanille
Wolf+Bär helped Pinkvanille.ch increase Google Ads revenue by 250 percent and ROAS by 200 percent through accurate tracking and optimised campaigns.
- Project Schweizversand
Wolf+Bär helped Schweizversand.ch grow revenue by 333 percent and double its ROAS in four months with restructured Google and Meta Ads campaigns.
- Project Surfdeal
Wolf+Bär helped Surfdeal.ch grow revenue by 272 percent and ROAS by 225 percent through Google Ads, supplier automation and a migration to Shopware 6.
- Project Tilershub
Wolf+Bär grew revenue for The Tilers Hub with Google Automated Discounts, lifting gross profit by 107 percent and revenue by 101 percent across the range.
- SEO and GEO
Ranking in Google is no longer enough. Wolf+Bär makes sure your business is found in ChatGPT and other AI assistants too, with SEO and GEO together.
- Services for Online Shops
Google Ads, accurate conversion tracking, feeds and the technical work that keeps a shop scaling: what Wolf+Bär does for online shops that sell products.
- WooCommerce Agency Switzerland
Wolf+Bär is a Swiss WooCommerce agency: Google Ads built for WooCommerce, tracking you can trust, and the technical fixes that keep a shop scaling.
- Brain Food
Practical thinking on Google Ads, HubSpot and ecommerce growth.
Articles
2026
- Google Invited Me to Zurich. Finally, a Chance to Visit the Company I Pay Every Day.
- Q4 Is Coming. Here's How I Stopped Paying Twice for the Same Sale.
- The Anatomy of a Landing Page: The 2026 Guide
- Google Ads Is Changing Target ROAS: What Does "Review Your Campaign Targets" Actually Mean?
- What Is ROAS and How Do You Calculate the Right Target ROAS?
- ChatGPT Ads: Worth It? How to Buy Them & Get Started
- How WooCommerce Shops Are Used in Credit Card Fraud
- How Small WooCommerce Shops Can Scale Without Risking Their Capital
- Marketplaces Are Buying Your Customers, Use That
- Do Not Scale Meta Ads on Reported ROAS Alone
- AI Ads, ChatGPT & the Future of Search
- Can ChatGPT Buy on My Webshop and Complete Checkout by Itself?
- Could My Business Slow Down Because It’s Not Found in ChatGPT and AI?
- Invisible Revenue: The Clients Service Businesses Never See
2025
- Why Your Contact Form Isn’t Generating Business Leads
- The Most Dangerous Google Ads Tracking Trap in 2025
- Protect Your Brand / Web Name & Smart Bidding on Someone Else's
- Why Consider a VA From the Philippines?
- Why Free Tools on Your Website Can Be a Real Conversion Booster
- Cold Calling Done Right: What to Avoid, and What to Do Instead
- Still Only Google Ads? Give Microsoft Ads a Shot
- Write a Buyer's Guide for Every Main Category in Your Shop
- Email From a Free HubSpot Account in 22 Minutes, Yes, Really
- What Is a CRM, When to Start, and How to Start for Free
- Full Redesign wolfundbaer.ch Website
- W+B Agency Is a 2026 Google Premier Partner
- 5 Most Common Google Analytics Implementation Mistakes
- Add the Google Tag Manager to Your Website
- Automatic AdWords Website Phone Conversion Script
- Comparing Prices With Reverse Image Search
- Easy Drop Shadow for OS X
- Fix the Empty Price for Variable Products in WooCommerce
- Generic Keywords Remover Script
- Google Ads Yourself, an Employee, an Agency or a Freelancer?
- Google Dynamic Retargeting for WooCommerce
- Official HubSpot Solutions Partner
- Podcast: Our Agency and the Pixel Manager
- Remarketing With the Google Analytics for WordPress Plugin
- SearchWP Live Ajax Search Results With Thumbnails
- Beyond Automation: AI, Creative and Strategy in Google Ads
- AI Marketing Attribution: Why These 5 Tools Matter, or Do Not
- We Are Now an Official Unbounce Partner!
- Why You Should Remove Google Analytics From Your Site. Or, Should You?
- WPML htaccess Redirect After Switching to Language Directories
- Tracking Clicks on External Links as a Goal in Google Analytics
Authors
- Aleksandar Vucenovic
Founder and Chief Strategist
- Mark Koemans
Director Business Development